Hi, I’m Heidi
Thank you for stopping by. I look forward to getting to know each other better. I’m fired up to create a better world through ingenuity, intuitive solutions, entrepreneurship, and approaches that allow ALL to live extraordinary lives.
My favorite quote is…
“A rising tide lifts all boats.”
If you’re into personality tests, you can see all of mine here.
By day…
I’m a serial entrepreneur who’s built four businesses with 50%+ profit margins and sold three of them, one of which was a 7-figure exit.
After I sold my last company, I took a year-long sabbatical and am now focused on my next big adventure – building a SaaS with AI built in that solves a BIG pain point for solopreneurs and small businesses. It’s called CashFlowy, and you can get a sneak peek here.
I’m also a co-founder of Alchemized Teams, a highly affordable hiring & team solution that reduces your payroll costs and team headaches and increases your support.
I love consulting and continue to open up a few spots every month for clients and purposefully keep my rates low so I can support small businesses (I will be a champion and supporter of small businesses until my last breath). If you’re interested in booking a session with me, get the details here.
By night…
I volunteer my time growing my nonprofit, Illuminated Life School, which is launching a new model of K-12 education that equips and inspires our youth to lead extraordinary lives and solve our world’s greatest challenges.
What’s unique is that our model is custom-tailored to each student and prepares them for our fast-moving, ever-changing world.
Our long-term goal is to be a network of micro-schools (also known as Pod Schools) where half the students will be under-resourced students on scholarships, and then launch a first-of-its-kind virtual/homeschool program.
Right now, we’re testing our model through after-school programs that deliver deep financial literacy and mental and emotional well-being. Our program is called Financial Titans and is changing the trajectory of kids lives. Find out more here.
THE OPTIMIZER
Years back, my friends started calling me “The Optimizer,” and it stuck. I love talking about optimization and helping entrepreneurs optimize their businesses and life.
I talk about strategies and hacks for optimizing your TEAM, your PROFITS, your SYSTEMS, and your LIFE on LinkedIn, Instagram, and Twitter, and I share my playbooks via email.
GET MY PLAYBOOKS…yours free
AS SEEN ON
IN THE MEDIA
3 Business Moves You Must Make Before The Economy Bounces Back – Forbes
A Model of Education that Shows Kids How to Live Extraordinary Lives – Education On Fire
Heidi DeCoux On How She Started With Nothing and Becoming a Millionaire – Self Made Women
Disrupting The Outdated Education System – Millionaire Girls Club
A School Designed to Help Every Child Live Their Dreams – Teaching Little Brains
A Revolutionary Way of Schooling Your Kids
Badass: This is What You Get When an Entrepreneur Designs a School – The Entrepology Podcast
BEHIND-THE-SCENES
A peek into my day-to-day life.
