As You Probably Know, A Membership Program Is One Of The Best Ways To Grow and Scale Your Business With Recurring Income and Without The Constant Stress Of Getting New Clients
If You Want To Avoid Trial and Error Strategies When Launching Your Membership Program… You’re In The Right Place!
I can shortcut your success by giving you the momentum and execution you need in one private powerhouse day together.
You’ll achieve “big business” speed and momentum on a small-business budget.
Finally… the support you need to launch your membership program (and know that it’s going to be successful).
Three Common Problems With Launching A New Membership Program
- You’re not sure how to create a high-converting evergreen funnel that brings you in new members on a daily basis.
- You’re not sure how to create and execute an effective retention strategy (with the right plan in place you can rest easy watching your membership base grow instead of constantly working to fill cancellations).
- You’re not sure how to create and execute an effective Community Engagement Plan. With most membership programs people join for results and stay for the community and support (provided they are in fact getting the results and that there is a community and support component built into your program). Your Community Engagement Plan is crucial to the success of your membership program.
I’d love to help you with all three of things (and more). While I don’t attest to be the world’s leading expert on membership programs, I’ve learned a LOT over the years and I continue to split test new techniques and strategies in the three membership programs that I own and operate. And I’ve had a first-hand behind-the-scenes look at a diverse array of membership programs that I’ve consulted with clients on.
You’ve Got Two Choices
To launch your membership program you could…
- Purchase and go through some online courses which could take you weeks or even months to go through and execute – and that’s if you don’t get stopped or overwhelmed in the implementation process.
- Shortcut your success by getting my full undivided attention on your membership program with The Alchemy Package. Instead of getting a bunch of general information about membership programs in an online course, you and I will zero in on your goals, gaps, challenges, and opportunities.
In one powerhouse day together you’ll get the momentum and execution you need to get your new membership program up, running and filled with members. The Alchemy Package is designed to save you a TON of time, help you launch FAST, and help ensure your membership program turns to GOLD.
And the best part is, you won’t leave with a long to-do list – you’ll leave with a DONE list and an easy-to-do list that you (or your team) can complete quickly because you’ll have proven plug-n-play templates that only need minor customizations.
The Alchemy Package
Designed To Turn Your Membership Program To Gold
Here’s How It Works:
All of your sessions are held virtually in my private Zoom Room, which works like Skype. And they’ll be recorded so you can refer back to them if you desire.
1-Hour Prep Session
We’ll discuss your vision for your membership program, where you’re currently at in the process, and your biggest gaps, challenges, and opportunities so I can prepare for our powerhouse day of momentum and execution.
The day will be divided into four sessions with a 20-minute break in between each session. Each of your sessions will be customized based on YOUR specific goals, gaps, challenges, and opportunities. Here’s an outline of how the day will go…
Session #1 (90-Minutes): We’ll map out your new membership program (what’s included, how you deliver it, price point, etc.) or optimize your existing one. And I’ll guide you on what tools and software to use based on your specific program and deliverables.
Session #2 (75-Minutes): We’ll map out your marketing and sales funnel — including your Liquidation Offer, Downsell, and Upsell all of which will maximize your revenue (don’t worry about having a bunch of new stuff to create – I’ll show you a SUPER simple way to get these things in place and making you money!)
Plus, your Downsell will be designed to upgrade people into your membership program who didn’t buy the first time. My Funnel Mapping Ninja, Kristy, will join us for part of this session to map out your entire funnel in Lucid Charts so it’s done for you before our powerhouse day together completes.
Session #3 (60-Minutes): We’ll create an effective retention strategy and Community Engagement Plan that’s custom tailored to your membership program.
Session #4 (60-Minutes): We’ll create systems that ensure your membership program runs efficiently so you can work fewer hours, and keep your overhead costs down, AND sell hundreds (or thousands) of memberships.
My goal is for you to help more people, make more money, have more fun, and work fewer hours.
After our powerhouse day together you’ll get
immediate access to these plug-n-play templates.
– Organized Task Lists For Getting Up & Running
– Community Policies & Guidelines
– Billing Protocols
– On-Boarding S.O.P.
– On-Boarding Email Sequence
– Member Cancellation S.O.P.
– Retention Sequence
– Sales Page Template
– Sales Webinar Template
– Sales Follow-Up Email Sequence For Those That Missed Your Webinar
These plug-n-play templates will save you a TON of time. All you need to do is make minor customizations to the proven email sequences and plug them into your email service provider, plug the S.O.P’s and task list into your project management system (if you use Basecamp, we’ll send them right into your Basecamp), then use the sales templates to quickly create your sales funnel.
5 Days Of Voxering
For five business days after our powerhouse day together you can Voxer me any questions that come up as you get your membership program launched. If you’re not familiar with Voxer, it’s a super simple handy free voice messaging app. I’ll send you a quick video on how to use it – it’s so simple your grandma could master it in 5 minutes. 🙂
1-Hour Follow-Up Session
We’ll do a follow-up session within 10 days of our Powerhouse Day together to answer any follow-up questions you have and address any challenges or opportunities that have come up for you.
The Alchemy Package is $6,000.
Payment in full is due 5 days prior to our Powerhouse Day together.
“I’ve spent 14 years working for and with the most proficient Fortune 100 companies and no one has ever given me better marketing advice.”
-Melissa Delay, Communication Strategiest
“Heidi showed me the light! For 3 years I heard about membership sites and offers… but I could not really conceptualize how it could work for me in MY business. Thank GOD I was lucky enough to have Heidi truly show me the light and it has DRAMATICALLY changed my entire team and business direction.
I had heard all about the advantages of membership sites, but Heidi really revealed exactly how it could work for me with both my existing content and fresh new monthly content. Then she went from the big picture to granular and shared not just her strategies, but even every blind alley she went down in figuring out the absolute BEST WAY to create both the site and the offer. (and she has it down to a science!)
She gave me all the pitfalls so I could avoid them and START with the best approach and systems. She even shared details of her own membership site, so my whole team could see the vision and get started immediately implementing!
Within about a month from our conversation, I was making an offer for my first membership site for our advanced clients… and the webinar offer was electric! Several buyers said, “it was as if you interviewed me to know what I need and created this!” All I did was follow what Heidi said! YAY…and as I write this TOMORROW I am a making a second offer for a much bigger, basic membership site that change the way we offer, sell and deliver value forever as a company. My team is beyond thrilled with the clarity of intent and marketing the membership site approach represent… and the ease of creating the back end.
As the head of my business AND the content creator, I needed someone to show me the vision and walk me all the way through the details …or this would have never been possible. I will be forever grateful to Heidi for her time, guidance and incredible expertise in this important transition!”
-Margaret M Lynch, Coach, Speaker, Author